Wednesday, February 19, 2014

Facebook Obtain Users Through Acquisitions

 Wakefree's Facebook

On Feb. 20, according to foreign media reports, Facebook announced today that the company will be a price of $16 billion acquisition of mobile instant messaging applications WhatsApp purchases for cash and stock.Commentary said the deal highlights social giant further in the field of mobile power.


WhatsApp allows users to send free SMS messages via the Internet, eliminating wireless operators SMS charges on their networks.For wireless carriers, SMS application always has the high cost, and the service for many years contributing to wireless carriers a large amount of income.


WhatsApp said, at present there are 450 million people use the company's monthly service, of which 70% in a day are active users.The company also said it own service will add more than 1 million registered users a day.


Facebook founder and chief executive officer Mark Zuckerberg (Mark Zuckerberg) said, "WhatsApp is a way to link 1 billion users."




WhatsApp will continue to operate independently, and keep the brand.Co-founder and chief executive of a company Jane qom (Jan Koum) will join the Facebook board, make the members of the board of directors to 9 people.


WhatsApp's headquarters will remain in mountain view, California.Facebook also said that his short message application and WhatsApp at the heart of the short message products will operate independently.


In a submitted to Facebook said in a regulatory filing, the company will be 183.9 million shares for WhatsApp all outstanding shares and options, the stock is worth about $12 billion.The deal also includes $4 billion in cash.In addition, if the employees of WhatsApp and founder on Facebook for four years, can also get $3 billion worth of restricted stock units.


Qom in December last year to an interview with the Wall Street journal, he said at the time the steady growth of the company to "focus" for short message service.Other short message application can also make money through advertising and play, "we don't want to go this way, we want to let people communicate."


He also said at the time, the company has no intention of selling, had no intention of going public, also do not intend to seek new investment.


The deal highlights Facebook would pay a huge sum of money buy rival, to grab the user.In 2012, the company agreed to pay $1 billion in cash and stock, buy them, the latter is a photo sharing application.


It is reported that Facebook had planned to close to $3 billion or more for short message service application Snapchat, although the company offer has been rejected.


In the global trend from desktop computing to mobile phone, Facebook slow to act.Since 2012, the company this strategy has caused many investors balked.Though its latest quarter results show that the company can handle this kind of transformation, because in its total advertising revenue, more than half from mobile advertising.


If rejected the deal by regulators, Facebook will also pay $1 billion in cash agreement terminate compensation to WhatsApp, and directed to raise $1 billion in Facebook stock.


Facebook this side of the trading adviser is Allen & Co. and Weil, Joseph smolinsky.And provide consultant service for WhatsApp is Morgan Stanley and pan wei law firm (Fenwick & West).


In after-hours trading after the announcement, Facebook shares tumbled, after a rebound.By the time of, the stock fell nearly 3%.

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